Many medtech companies are struggling to achieve growth in an increasingly complex and competitive healthcare landscape. Join ZS experts to learn how a world-class marketing capability can help medtech companies increase their customer relevance, differentiate their offerings from the competition, and sustain long-term financial success.

In this webinar, we’ll discuss how marketing can help:

  • Improve competitiveness of the portfolio globally by moving from feature to value innovation
  • Enhance the success of new product launches 
  • Improve portfolio profitability 
  • Streamline the portfolio to make buying simpler for customers, and create a compelling sales narrative