Minneapolis, MN – July 10, 2025 —Mind Grove, the MedTech training platform dedicated to equipping medical device professionals with practical, skills-based learning, announces the next session in its popular Mind Grove Insights webinar series. Scheduled for July 16, 2025, the webinar, titled “Skills to Master the Constraints of Healthcare Marketing,” will explore how MedTech professionals can navigate the unique marketing hurdles posed by regulated environments and data limitations.

The one-hour, live session will feature Glenn Schmelzle — a renowned marketing analytics innovator, educator, and host of the Funnel Reboot podcast — who will share actionable techniques for turning regulatory restrictions and limited data into opportunities for smarter strategy. With only 100 virtual seats available, the event reflects Mind Grove’s mission to deliver focused, high-value learning experiences tailored to the realities of today’s MedTech industry.

A Timely Topic for MedTech Professionals

From evolving privacy laws to strict regulatory oversight, healthcare marketing is fraught with unique challenges that can leave even seasoned professionals searching for answers. For many in MedTech — whether working in Marketing, Regulatory Affairs, Compliance, or leadership roles — there’s growing pressure to generate results while staying firmly within compliance boundaries.

“The stakes are higher in MedTech marketing, where every message must balance innovation with patient privacy and regulatory compliance. Our webinar will empower teams to navigate these complexities and build campaigns that are both effective and ethical,” said Cindy Grabowski, Founder and Chief Pathfinder of Mind Grove. “At Mind Grove, we believe professionals deserve training that tackles these constraints head-on. Glenn’s session is going to offer real-world solutions that empower people to act strategically and compliantly, rather than feeling stuck.”

What Attendees Will Learn

Participants in this Mind Grove Insights webinar can expect to walk away with:

• A clearer understanding of what marketing data is truly knowable — and how to plan strategy around inevitable blind spots.
• Practical guidance on building compliant analytics infrastructures, such as setting up Google Analytics 4 (GA4) in regulated contexts.
• Proven strategies for working with fewer KPIs, extracting deeper meaning from limited data points.
• Tactics for leveraging social media safely in regulated environments — including what to avoid, how to measure success, and how to use digital campaigns to uncover critical insights.
• Soft skills for collaborating across legal, HCPs, and IT teams — especially when these stakeholders have differing goals or risk tolerances.
• Fresh perspectives on measuring marketing ROI and attribution in a landscape where full-funnel visibility is rarely possible.

These insights are designed to resonate with medical device marketers, commercial leaders, and cross-functional team members who regularly interact with marketing functions — particularly those working within small-to-mid-sized MedTech companies facing resource constraints.

To secure a spot for the July 16 session or to explore Mind Grove’s training pathways, visit Mind Grove Insights Webcast Series or follow Mind Grove Inc. on LinkedIn.

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